YouTuber Inoxtag captivated the youngest audience at BIG 2025 with a heartfelt and inspiring speech about team spirit and collective success. "I can't be your boss because we're all equal. We all have strengths, and everyone does their part extremely well," he told an attentive and responsive audience, punctuated by loud applause. The influential voice of digital content creators demonstrated that leadership isn't about strict hierarchy, but rather about collaboration and mutual respect.

In his presentation, Inoxtag explained how his success is intrinsically linked to that of his colleagues. “Mathieu takes care of managing the entire production when I have an idea for a video, and he's there to tell me, 'OK, we're going to do it this way.' The beauty is that we complement each other,” he insisted. For him, a team's success depends as much on listening as on transparent communication.

He also shared some significant personal experiences, including the challenges he encountered after the release of his documentary Kaizen. “I was really empty, lost, I didn't know which way to go. And what actually brought me back to reality was my team. They came to me, they sought dialogue,” the creator said, highlighting the importance of trust and mutual support.

Transparency and self-questioning are, according to him, the pillars of any collective dynamic. “We’re not afraid to tell each other things, even when things are going badly. And when things are going well, we tell each other too. That’s how we move forward together and grow,” he explained. Mutual learning and skill-sharing are essential: “I’m not the best at everything, and it’s by learning from others that I find the best way to move forward,” he added.

Beyond the technical or strategic aspects, Inoxtag emphasized the human dimension and personal development. "I see the team as an adventure. We're all together, we're on our boat. If someone needs freedom or specific conditions to work well, I respect that. I want everyone to enjoy what they do," he explained, emphasizing the importance of a caring and motivating work environment.

This intervention demonstrated that Inoxtag's influence extends beyond its videos: it also stems from its ability to create a strong and inspiring team culture. Seneweb's coverage provided a close look at this powerful event, which was appreciated by both the young participants and those involved in the digital and entrepreneurial sectors.